In addition to the accelerated pace of digital transformation, the COVID-19 pandemic transformed the traditional healthcare paths. The Healthcare industry turned to constantly innovate on the go and create new care models. The need to improve infrastructure and find solutions in the industry needed a convergence like never before.
The pandemic has brought the global market to its knees. Most particularly it served as a wake-up call for the logistics industry. Quick adoptions, revisited strategies, and resilient solutions, these are some of the terms that are echoing through warehouse businesses.
In the last few years, the global logistics landscape evolved at an unimaginable pace. And why wouldn't it? It had to keep up with the explosive growth of e-commerce. The growth of this digital marketplace has become a key factor in driving the demand for an efficient fleet management system.
Are you a fleet manager or a VP of Transportation who is struggling to manage assets and is experiencing inefficiencies?
Or are you having trouble deciding whether to implement a fleet management system or not?
Well, with every minute you procrastinate on this decision, you are losing both Time and Money!
A fleet management system (FMS), which was once thought to be a nice-to-have, is now a must-have.
Think Mobile First
Our internet usage is evolving every day and so are the number of internet users. This has not only increased our usage of internet on mobile many-folds but has also increased the possibility of ‘mobile only internet users’ outgrowing the number of desktop-only users in future.
Embracing technology has always been a key part of strategy. When Robert Iger took over as the CEO of the Walt Disney Company, he saw intense competition and technology that changed in a blink of an eye. All of this triggered him to take the world’s most admirable company to its next level to make it even more magical. But how does this story bring one to understand the depth and translate it for the practical working world? For better insight, this notion requires segregation of views in three buckets.
Does your application help them? Is it too confusing for them to use? Is it too slow? Are they lost in steps while trying to complete critical interactions? What do they want?
As the travel and hospitality industry has also jumped onto the personalization bandwagon, guest preferences are no more one-dimensional. Hospitality brands and marketing leaders are taking surface-level customer segmentation to another level by diving deep into their customer bases and understanding the various levels to reveal the complex nature of today's guests. Every trip is perceived as a unique demand segment which can roughly be categorized into commercial, leisure, group, or social, military, educational, religious and fraternal.
The marketing function is nothing short of a joy ride. All those who agree - read on!
The year 2017 promised a good landscape for the ad tech industry, as the Association of National Advertisers (ANA) presumed that ad fraud would drop from $7.2 billion in 2016 to $6.5 billion in 2017, but the presumption was short lived when new facts started pouring in and defined a different tale altogether.