Prasad Washikar

Prasad, a dynamic leader with over 27 years of experience, brings a powerful combination of IT strategy, business expertise, and a rich background in global delivery to his role as Executive Vice President at Cybage. Encouraging a strong people-oriented culture, he drives double-digit topline growth while building trust and credibility. Prasad champions collaborative planning and execution, working alongside CXOs to devise effective customer-centric approaches.  

His leadership enables Cybage to identify market trends and offer related offerings. By building strategic sales teams, he has secured competitive advantages for large operations through his management and digital transformation expertise. Prasad’s multifaceted experience also encompasses delivery and presales, including presales solutioning and consulting. Bridging the gap between technical solutions and client needs, he has solved complex client problems, creating reliable opportunities. His proven track record of transforming business operations for top companies has enabled Cybage to deliver significant business value globally.

A growth-oriented leader, Prasad ensures stakeholder success by creating winning strategies for sales and pre-sales engagement, brand building, topline and P&L management, and market segmentation. Having managed business unit proliferation across multiple geographies, he possesses hands-on experience in various industries, including Insurance, Telecom, Retail, Manufacturing, Healthcare, Travel & Hospitality, and now Media & Advertising as well as Fintech. His understanding of the future outlook in tech allows him to present Cybage's offerings (such as Gen AI) to meet client needs.

Leading digital transformation initiatives, Prasad cultivates a data-driven mindset, building strong client relationships "from datasets to relationships" to ensure exceptional service. He also leads Customer Management, PR & Brand Management, and Sales, strengthening Cybage's media & branding initiatives, analyst relations, and partnerships. This dedication reflects Cybage's commitment to providing exceptional outsourcing services.

Prasad is a BITS Pilani alumnus with a Masters in Software Systems. He further honed his skills in digital marketing at IIM-Bangalore and business growth strategies at ISB-Hyderabad.