Cybage Software, an emerging global leader in the Product Engineering and IT Services space, has been ranked in the leadership zone in New Media and Marketing and Advertising category by Zinnov's 'Global M&E Service Providers Ratings' (GSPR) 2015. In the GSPR M&E – 2015 Rating Report, Cybage has been widely recognized for its work in the New Media, Marketing and Advertising segments 

The Zinnov’s survey emphasizes the strength and ability of Cybage in content transformation, analytics, ad tech, media planning solutions, and formal innovation culture (resulting in IP’s and strategic innovations). The Cybage Media and Advertising domain focuses on leadership role in alliances, academic research, and co-creation with the customers.

Rajesh Kurup, Sr. VP, Head – Media & Entertainment Practice at Cybage, says, “New media has amplified our reach to people and revolutionized how one perceives technology. It is an honor to be ranked in the Leadership Zone for the Zinnov’s 'Global M&E Service Providers Ratings’ (GSPR) survey 2015, especially given the strong competition. This recognition reiterates our focus on infusing technology in marketing functions that has created significant opportunities and changed the dynamics of the industry. It also re-affirms our effectiveness in providing Advertising and Marketing solutions to world’s leading agencies, Ad Tech providers and marketing services providers.” 

Sidhant Rastogi, Partner & Practice Head, Zinnov, says, “Cybage has been able to leverage its deep expertise in the ad tech space to build specific solutions for marketing and new media customers. Being one of the few service providers who work closely with some of the largest companies in Online, advertising space across product development and analytics services makes them a preferred partner for organizations operating in the New Media , Marketing and Advertisement space.”

About Cybage Software Pvt. Ltd.:

Cybage Software Pvt. Ltd., a technology consulting organization is a leader in the hi-tech and outsourced product engineering space. We are a valued partner to technology startups, mid-size companies, and Fortune 500 corporations alike. Our solutions are focused on cutting-edge technologies, and are enabled by a scientific, data-driven system called the ExcelShore® Model of Operational Excellence.

Cybage has a highly skilled talent pool of more than 5,700 employees and a marked presence in North America, UK, Europe, Japan, Australia, and Singapore. Cybage provides seamless services and dependable deliveries to our clients from diverse industry verticals such as Media and Entertainment, Travel and Hospitality, Online Retail, Healthcare and Life Sciences, and Technology. To know more about Cybage, write to us at marcom@cybage.com 

About Zinnov:

Zinnov assists clients improve organizational efficiency, innovation and revenue by leveraging global resources and markets. The company offers deep expertise in Engineering, Digital and Globalization. Zinnov has been at the forefront of innovation and thought leadership. With over a decade experience in globalization, it helps us in understanding customer problems and coming up with viable solutions. Zinnov assists clients in addressing globalization challenges by offering customers insights, data, and implementation support to address their challenges. The company’s in-depth experience is driven by its focus on engineering and digital practice areas. Visit us at www.zinnov.com.