Digital marketing is one of the key factors propelling any online business towards success. Be it small or large business enterprise, an effective way to increase brand visibility is through digital marketing. Today, digital marketing is one of the best ways to move closer to the consumers.
Cybage provides a diverse range of digital marketing services—from establishing business presence to driving customers to the brand. With successful relationships with various enterprises, Cybage has developed many successful, long-term relationships with various enterprises, including many Fortune 500 companies.
The following are our digital marketing services:
- Digital Marketing Strategy
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Web Analytics
- Content Marketing
Digital Marketing Strategy
Digital Marketing strategy is creating a comprehensive approach, strategic vision, and leaving a digital imprint on the web. Therefore, before we create a strategy for any business, we begin with monitoring the brand presence, evaluating the complexities of the business, and observing the consumer interaction. Based on the results, we provide an approach that includes multiple marketing channels working in organized strategy that will guarantee accelerated growth for the business.
Cybage's Digital Marketing Strategy capabilities include:
- Digital Analysis
- Digital User Research
- Digital Campaign Planning & Management
Search Engine Optimization (SEO)
Cybage’s SEO services comprise a full gamut of on-page and off-page optimization services. The team at Cybage brings best-in-class expertise to help customers achieve desired results through quality optimization services. The success of Cybage SEO services lies in making the overall process transparent for customers, delivering the services promised with measureable results.
The following are our SEO services:
- SEO audit services
- Natural search strategy
- On-page and off-page SEO
- SEO for start-ups
- Local SEO
- Mobile SEO
- E-commerce SEO
- Multilingual SEO
Search Engine Marketing (SEM)
Cybage services will help you draw the maximum benefit from SEM or PPC campaign. Pay per click or SEM is one of the best ways to connect with customers the moment they start searching for the business services. It helps increase the website visibility, promote new services and products, drive targeted traffic, and capture leads.
Cybage develops tailor-made SEM campaigns for any business, helping improve brand awareness and ensuring better return on investments. Cybage's end-to-end execution of pay-per-click campaign includes the following:
- PPC strategy
- Campaign set up and health-check
- Campaign targeting
- Ad copy writing
- Competitive research
- Ad extensions
- Keyword research
- PPC optimization
- Implementation and tracking
- PPC reporting
- Multilingual PPC
Social Media Marketing (SMM)
Social media marketing is no longer limited to casual networking process. Today, it has become an integral part of any business’s online marketing strategy. Establishing a presence on social platforms and promoting it to achieve better customer engagement and desired business results have become the need of the hour.
The Cybage SMM team helps a brand to connect and interact, through social media marketing, with the audience on a more personal and dynamic level, which is not achievable using traditional marketing.
Cybage's end-to-end execution of SMM includes the following:
- Social media audit
- Social media strategy
- Social media paid campaigns
- Social media content
- Video marketing
Web analytics plays a key role for any organization to understand if their efforts are reaching the target audience or not. Be it a business website, e-commerce portal or mobile app, every business needs analytics to measure the performance of their marketing activities. Today, no business can confine analytics to just a code or script installation on the website or app. Web analytics, thoroughly, requires analysis that delivers right information about audience, markets, and competition. At Cybage, we go beyond the traditional methods of web analytics with thorough details, finding information on what is working and what is not.
Cybage's Web Analytics capabilities include the following:
- Analytics audit
- Analytics tool integration
- Ad campaign tool integration
- Monetization with analytics
- Tag management
Customers, today, are exposed to extensive advertising content or messages. However, what makes a brand different is the approach towards content marketing. Understanding the target audience and delivering marketing messages based on their requirement falls under the umbrella of content marketing. At Cybage, content is our strength and we amplify on this strength by creating the right content strategy.
We treat every content requirement as unique and special; hence, the approach is also different. We believe in adding value to the business through efficient and targeted content delivery.
Cybage's Content Marketing capabilities include the following:
- Content marketing strategy
- Content planning
- Creative content
- E-commerce content
- Content seeding and promotion
- Digital PR
A diverse range of digital marketing services propelling any business towards success.